Forecasting 2020, and How It Should Impact Your Strategy – December Newsletter
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A Message from Larry Ceisler
As 2019 wraps up, this month’s Ceisler Media newsletter focuses on what to expect in the New Year. Director Kate Wilhelm (above) forecasts how media trends in the 2020 elections may provide lessons for your business.
Associate David Huppert reports on the importance of year-end giving back, noting the generosity of several of our clients.
And please take time to read a genuine heartfelt piece about our dear late colleague Penny Gerber, written by Brandon Boyer. Brandon serves as Ceisler Media’s first-ever Penny Gerber Fellow.
We’ve got client news and interesting updates on members of our team. Give it a read and let me know your thoughts.
With an eye toward American politics, Ceisler Media Director Kate Wilhelm offers an insightful primer on how to smartly build your communications strategy for 2020.
Brandon Boyer, our first-ever Penny Gerber Fellow, set out to find out, "Who was this woman whose name honors and created my opportunity?" What he learned about was the importance of paying it forward.
Ceisler in the News
Our principal, Larry Ceisler, was all over the news last month.
Larry was quoted in a Politico story examining why big city officials are breaking left in the 2020 Democratic presidential campaign; he spoke to the Philadelphia Inquirer on the prospects of Mayor Jim Kenney running for governor, and he reacted in a Penn Live report on the Pennsylvania Society gala, a gathering in NYC in early December of those who work in political and business circles.
The Rehabilitation and Community Providers Association is among three agencies suing the state for policy changes that have hamstrung a program geared to help PA residents with intellectual disabilities.
Angela Liddle, President and CEO of Pennsylvania Family Support Alliance, appeared on KDKA radio in Pittsburgh to praise a new state law giving future victims of child sexual abuse more time to file lawsuits and raising the penalty for ignoring repeated abuse.
Congratulations to our client Cheyney University of Pennsylvania. Following a remarkable financial and academic turnaround over the past two-plus years, the nation’s oldest African American institution of higher education has had its accreditation reaffirmed.
Our client Comcast partnered with the local computer science organization CS4Philly to sponsor a day of hands-on tech learning for more than 100 Philadelphia high school students interested in pursuing a career in the field.
Senior Associate Max Weisman became a proud first-time father on Nov. 25 with the birth of Sadye Eve Weisman. Everyone at Ceisler Media wishes the best to Max and his wife, Talia, as they embark on the rewarding journey of parenthood.
Congratulations to Ceisler Media Senior Associate Courtney Accurti (first row, second from right) and Team Delaware’s synchronized skaters. The team captured third place in its division at the 24th Annual Dr. Richard Porter Synchronized Skating Classic competition, recently held in Ann Arbor, MI
Ceisler Media Senior Consultant Chris Cashman is bursting with pride following the birth of his fourth grandchild, Avery Jean McGarvey. This beautiful girl was born at Penn Hospital on Nov. 29 to parents Trish and Pat McGarvey. Popi and Mimi can't wait to babysit.
Ceisler Media Senior Director Kirk Dorn - an expert on crisis management - offers advice on how to respond if you're the victim of unfair investigative reporting.
South Dakota leaders were mocked for their against-the-grain anti-meth campaign. But, as Ceisler Media Special Projects Manager Keegan Gibson writes, sometimes you need to think out of the box to draw attention to your cause.
Senior Associate Caitlin O'Connor explains the four-week byline strike by Pittsburgh Post-Gazette reporters and contends that the public should care deeply about the treatment and pay that journalists receive.