Tips From Our Pros To Get You Attention – May Newsletter

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A Message from Larry Ceisler

 

This month we focus on tips from the pros -- techniques from our experts that might help you in your business. Give it a read and send us your feedback by filling out the one-question survey at the bottom.

 

Larry Ceisler

Principal, Ceisler Media & Issue Advocacy

 

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How to Get Your Message Out Through

Op-Eds

 

The tools have changed, but the philosophy remains the same. Harrisburg Associate Drew Murren offers tips on reaching an influential audience by skillfully writing and placing an opinion piece.

 

 

 

 

 

Putting Together the Perfect Work Team

 

Creating a successful project team relies on a lot more strategy than, “Who’s got time?” writes Ceisler Media Director Meredith Montalto.

 

 

 

 

 

 

 

 

 

The Oldest Business Strategy in the World

 

Writing an influential letter worked for Ben Franklin. Associate Director Brian Dries explains how putting pen to paper can still help your business.

 

 

Client News

 

Pennsylvania Health Care Association (PHCA)


Congratulations to incoming Pennsylvania Health Care Association President and CEO Zach Shamberg. We are proud to work with Zach and the PHCA team, and admire their passion for quality care for Pennsylvania seniors.

 

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Entercom | RADIO.COM

 

More than 150 Entercom employees volunteered with the Fairmount Park Conservancy on Earth Day to spruce up historic Lemon Hill. This Philly project was one of approximately 50 volunteer events across Entercom markets nationwide that brought out 3,000 volunteers to support as part of the company’s 1Day1Thing initiative.

 

Learn More

 

 

Comcast Cares Day 2019

 

Comcast NBCUniversal employees and their families, friends and community partners “made change happen” in their local communities as part of the 18th annual Comcast Cares Day.

 

Learn More

 

 

Photo: Comcast NBCUniversal 

Client Highlights

 

To raise awareness about child abuse, 4,693 flags were planted in downtown Pittsburgh by Pennsylvania Family Support Alliance.

 

Walmart recently helped Harrisburg-area residents with a free health screening event that included blood testing, vision screening, immunizations and more.

More than 12,000 people took part in the 2019 Gift Of Life Donor Dash. An event that raises money for organ donation education and awareness.

 

The Kirkbride Center has learned how urban farming can be a key healing factor in its treatment programs.

 

This Summer #GrabACoke. Gillian’s Wonderland Pier in OCNJ announced a new 10-year partnership with local bottler Liberty Coca-Cola Beverages, making it the exclusive beverage provider for the family amusement park.

 

Philadelphia Children's Alliance held its 19th Annual Bear Affair Gala raising more than $104,000 before the silent auction even began.

Ceisler People

 

Meet Abby Snopek, a new Associate in our Philadelphia office. Abby is a recent Temple University grad, who comes with a background in PR, marketing and events management. A native of Lancaster, she enjoys exploring the city and rooting for Joel Embiid. She’ll be a great addition to the Ceisler Media team.

 

 

 

 

Congratulations to Managing Director Kurt Knaus, who was named chairman of the Environmental & Energy Subcommittee of the Harrisburg Regional Chamber and Capital Region Economic Development Corporation. 

 

 

 

 

 

 

 

A little rain didn't stop our staff members from running in the 2019 Blue Cross Broad Street Run 10-Miler. Pictured L-R: Max Weisman, Melissa Sherman, Elise Corbett, Anthony Campisi Not Pictured: Amana Abdurrezak (Intern)

 

 

 

 

 

 

 

 

Spotted on I-95. Multimedia Designer, Will Jara, created a billboard for the Philadelphia Children's Alliance.

Our Viewpoints


The Pittsburgh Post-Gazette’s Pulitzer Prize for its coverage of last year’s shootings at the Tree of Life synagogue was well deserved, writes Principal Larry Ceisler. And it underscores the value of local news coverage.

 

Looking to improve the office outlook? Try a little empathy writes Ceisler Media Director Kate Wilhelm. 

 

A now-viral gaffe on "Game of Thrones" got Ceisler Media Director Meredith Montalto thinking about the importance of fact-checking every detail of your presentation. 

 

Senior Consultant Chris Cashman, a former health insurance executive, pays tribute to nurses, who he calls “the unsung heroes of health care.” 

 

Landing the Major League All-Star Game for America’s 250th birthday shows Philadelphia’s status as a world-class city, says Senior Associate Anthony Campisi.

 

 

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